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| Tencent Video Reveals All Winners at Golden Penguin Awards 2025 (Photo: Weibo/Tencent) |
The Tencent Video Golden Penguin Awards 2025 officially wrapped up in Haikou on 20–21 December 2025, bringing together the platform’s biggest dramas, creators, and behind-the-scenes talents of the year.
Organised by Tencent Online Video, the Golden Penguin Awards are designed as an industry-focused recognition event, celebrating content performance, craftsmanship, and audience impact. It’s worth noting that this ceremony is separate from Tencent All Star Night 2025, with a stronger emphasis on works and creators rather than red-carpet buzz.
Ahead of the ceremony, Tencent opened live-stream reservations on 15 December via its official channels, allowing viewers to book the broadcast directly on the platform. From award announcements to the main ceremony, the entire event was streamed exclusively online.
Full Breakdown of Tencent Video Golden Penguin Awards 2025 Winners
Below is the complete list of winners, followed by key takeaways from this year’s results.
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TV Series Categories — Winners List
Outstanding TV Series of the Year
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Six Sisters
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Si Jin
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Those Days
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Playing Go
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Endless Protection
Congratulations to #Dilraba on *Love on the Turquoise Land* and *Sword Rose* winning the *TENCENT VIDEO
— DilrabaDilmurat_rakuen (@DilrabaD_fans) December 20, 2025
GOLDEN PENGUIN AWARDS 2025 – Annual Outstanding Drama**
*Sword Rose* also received the *iQIYI Scream Night – Hall of Excellence Award**.
#SwordRose #LoveOnTheTurquioseLand pic.twitter.com/knHi60GqCt
This category highlighted a wide genre spread, from realistic storytelling and historical drama to action-heavy productions, showing Tencent’s diverse 2025 drama lineup.
Annual Member Favourite Drama Series
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Guardians of the Dafeng
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The Narcotic Operation
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Sniper Butterfly
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Love on the Turquoise Land
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Time Raiders
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Playing Go
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Six Sisters
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The Litchi Road
These titles reflect strong replay value and long-term engagement rather than just premiere buzz.
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Annual Anthology Series
Annual IP Value-Added Drama Series
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The Litchi Road
Awarded for successfully expanding an existing IP’s commercial and cultural value.
The X-Series of the Year
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Playing Go
Outstanding Realistic Series of the Year
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Endless Protection
Annual Best-Scoring TV Series
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Endless Protection
Consistent ratings and strong audience feedback helped this title stand out across platforms.
Technical & Creative Awards
Best Photography of the Year
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Sun Weiqiang — The Glory
Best Visual Effects of the Year
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Ding Zheng — Moonlit Reunion
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Best Art Direction of the Year
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Li Yanwei — The Narcotic Operation
Best Look of the Year
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Styling Team of Love’s Ambition
Best Editing of the Year
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Peng Jingsen — The Prisoner of Beauty
Music & Writing Awards
Song of the Year
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Ren Suxi — Endless Protection / My Dear
Best Original Music of the Year
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Han Hong & Wang Shiye — The Long Way Back
Screenplay of the Year
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Cao Xiaotian — The Glory
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Nazhen — The Prisoner of Beauty
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Screenwriter of the Year
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Gao Mantang — The Long Way Back
Producer & Director Awards
Outstanding Producers of the Year
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Fang Fangfang — The Prisoner of Beauty
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Fen Yanxi — Playing Go
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Gao Chen — Sniper Butterfly
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Huang Lan — Love Again
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Li Yaodong — The Narcotic Operation
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Liu Wenyang — Guardians of the Dafeng
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Marco — Endless Protection
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Mao Yi — The Long Way Back
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Yan Yusong — Be Passionately in Love
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Zhao Qian — Six Sisters
Producer of the Year
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Tang Xuan — The Glory
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Wang Jingjing — Love’s Ambition
Zhao Lusi has been awarded Best Styling Award for Love's Ambition in Tencent Video Golden Penguin Awards 2025 🏆
— jov (ia) (@wonwoncity) December 20, 2025
Director Chen Chang represented Zhao Lusi to receive this award, as he read the acceptance speech that she had prepared, on stage today.
"This is my first time… pic.twitter.com/jqloOpoj8K
Director of the Year
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Chen Yuejin — Filter
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Deng Ke — Guardians of the Dafeng / The Prisoner of Beauty
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Fan Yuangao & Nini — Playing Go
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Huang Tianren — Sniper Butterfly
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Li Mugo — Light Beyond the Reed
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Sha Weiqi — Twelve Letters
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Shenyang — Those Days
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Tianli — Love on the Turquoise Land
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Wu Bai — The Narcotic Operation
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Yang Long — The Glory
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Zang Xichuan — The Long Way Back / Endless Protection
Special Director of the Year
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Chen Chang — Love’s Ambition
director chen chang has passed the "best styling of the year" trophy from tencent video golden penguin awards to zhao lusi 🏆
— jov (ia) (@wonwoncity) December 21, 2025
"I have this too! director has helped to bring it back for me~ there's still the director's finger prints on it. dang dang dang~" pic.twitter.com/hyvzxB08SS
Major Annual Titles
The Year’s Hit Drama
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Love’s Ambition
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The Glory
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Guardians of the Dafeng
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The Prisoner of Beauty
Annual TV Series
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Love’s Ambition
With multiple wins across popularity, styling, and top-tier categories, Love’s Ambition clearly emerged as Tencent Video’s flagship drama of 2025.
ยินดีกับ #LovesAmbition ด้วยค่ะ ที่ได้รับรางวัลถึง 6 รางวัลจากงาน Tencent Video Golden Penguin Awards 2025
— Nok❤️ (@xNok05) December 20, 2025
🏆สไตล์ลิสต์ยอดเยี่ยมแห่งปี #จ้าวลู่ซือ
🏆ผู้กำกับยอดเยี่ยมแห่งปี - Chen Chang
🏆โปรดิวเซอร์ยอดเยี่ยมแห่งปี - Wang JingJing
🏆ซีรีส์ยอดฮิตแห่งปี… pic.twitter.com/sru5ouIsqq
Other Categories
Variety Show of the Year
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Natural High Season 3
Popular Variety Show of the Year
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Wow the World
Anime of the Year
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Renegade Immortal
Annual Influential Theatrical Film
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Nezha 2
The film category highlighted how theatrical releases still play a crucial role in Tencent’s wider content ecosystem.
Overall Takeaway
The Tencent Video Golden Penguin Awards 2025 leaned heavily into content quality, production strength, and long-term audience response, rather than short-lived hype.
Dramas like Love’s Ambition, The Glory, and Endless Protection dominated across multiple sections, while technical awards showcased the platform’s growing emphasis on visual polish and storytelling depth.
All in all, the 2025 results paint a clear picture of where Tencent Video believes the industry is heading — steady, content-driven, and creator-focused.





