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| Teenie Weenie Breaks Sales Record Thanks to Zhao Lusi’s Star Power |
Chinese actress Zhao Lusi has once again proven her star power, this time far beyond the small screen. Her offline appearance for fashion brand Teenie Weenie ended up rewriting the mall’s history books—literally shutting the doors after tens of thousands of fans flooded the venue.
According to ELLE, Zhao Lusi’s short but sweet appearance—just 30 seconds in person plus a 45-minute livestream—was enough to send sales through the roof.
On the very first day, Teenie Weenie raked in over $3 million, smashing its all-time record for gross merchandise value (GMV).
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Crowd estimates varied, but reports say more than 60,000 visitors turned up, while some eyewitness accounts claimed as many as 40,000 fans had gathered outside just hoping to catch a glimpse of the star.
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Things got so intense that SEG Mall, where the event was held, made the unprecedented decision to close its doors mid-event for safety reasons.
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Four subway exits linked to the mall were also blocked off because of the sheer volume of people trying to enter.
It was a spectacle unlike anything the venue had seen before, showing just how powerful Zhao Lusi’s fanbase has become.
Despite the chaos, Zhao Lusi still managed to wave to her supporters briefly—about five minutes of in-person greetings before security concerns cut things short.
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Later, she took to social media urging fans to stay safe, reminding them not to take risks just to see her.
A fancam even caught the actress tearing up as she thanked her fans, visibly touched by their loyalty and presence.
Already one of the brightest young stars in Chinese entertainment, Zhao Lusi’s influence is now stretching deep into fashion and business.
Her image—fresh, approachable, and fan-friendly—has cemented her as both an entertainment icon and a trusted face for major brands.
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For Teenie Weenie, this collaboration didn’t just move products—it carved out a place in retail history.
For Zhao Lusi, it was yet another reminder that her connection with fans isn’t just emotional, it’s powerful enough to shake up entire industries.