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Yuta Jinguji, member of Number_i, has been announced as the new ambassador for Givenchy Beauty.
The exciting news was revealed at a Tokyo event on 3 February, where Jinguji shared his thoughts about the collaboration.
Momo Kanayama, CEO of LVMH Fragrance Brands Japan, praised Jinguji’s charisma, individuality, and drive to take on global challenges, calling him a perfect fit for Givenchy’s bold and edgy image.
Yuta Jinguji, thrilled with the partnership, said Givenchy's avant-garde aesthetic resonated deeply with him.
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The collaboration features a web campaign showcasing Givenchy's latest Prisme Libre Glow Serum Foundation and the iconic Prisme Libre loose powder.
Jinguji revealed the filming felt like creating a music video, especially the moment he stamped the Givenchy 4G logo onto his skin using the powder—a task that required intense precision.
During the event, he praised the foundation’s lightweight, hydrating feel and seamless coverage.
Jinguji also shared his love for the L’Interdit fragrance, joking that it’s so essential to him that he’d go back home to retrieve it if forgotten.
When not working, Jinguji finds freedom in riding motorcycles, describing it as a way to clear his mind.
He added that his rides often leave a fragrant trail behind him, much to his amusement.
Givenchy Beauty and Jinguji aim to redefine modern elegance and individuality through this partnership, promising exciting projects ahead.